If you haven’t heard, Space NK’s Nicky Kinnaird is the queen of the British niche beauty retailers and is here to stay. Space NK opened its first U.S. location at trendy 99 Greene Street in New York’s Soho neighborhood this past June and is doing incredible well. I was recently walking the around Soho enjoying this extremely warm October weather when I stumbled across the store for the first time. It is absolutely gorgeous and the staff is extremely knowledgeable and helpful with all of your skincare and color needs. I love the simple elegance of the store, it really made it all about the product, no fluff needed.Kinnaird says that what keeps them special and different from the larger competitors, like Sephora, is they provide excellent customer service in a more intimate environment. Space NK offers a highly edited assortment of luxury skin care and color lines, as well as many exclusives from Europe. Also, Kinnaird is big on the organic lines as well and is in the process of adding Jurlique, and organically produced line from Australia, INA Crystals from the London-based Inner Nutritional Alchemy Crystals Ltd. This is a treatment line based on crystal salts and natural ingredients.

The latest additions to the Space NK locations will be a new store in the Short Hills Mall in Short Hills New Jersey set to open later this month and another on Columbus Avenue in Manhattan’s Upper West Side between 69th and 70th street opening late November.

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