Procter & Gamble’s Sebastian Professional and Charlotte Ronson Flaunt A Stylish Partnership

–Designer and Advertising Campaign Star Creates an Exclusive Design for the Professional Haircare Brand–

Woodland Hills, CA – Procter & Gamble Professional Care, a division of The Procter & Gamble Company (P&G) (NYSE:PG), unveiled today some substantially fashionable news for its Sebastian Professional brand involving a partnership with the line’s advertising campaign star and designer, .

Beginning this month, Ronson appears in a multitude of glamorous looks in Sebastian Professional’s new print advertising campaign promoting the latest installment of product innovation – a new collection of shine stylers. To extend the NYC-based designer’s sensibility to fashion followers nationwide, Ronson designed an exclusive tee-shirt for Sebastian which will be available in-salons this summer as part of a special gift-with-purchase of Sebastian products.

“I am excited to share my design with Sebastian fans – the tee is very me and Trilliant is a great product,” says Charlotte Ronson.

In addition to the exclusive-for-Sebastian tee-shirt which captures the designer’s trademark feminine style, consumers will receive a trio of summer must-haves for healthy, shiny hair perfect for flaunting and flirting to the max. The limited-edition special offer, only available at salons, retails for just $47 and includes these innovative products:

• Sebastian Professional Trilliant Thermal Protection and Shimmer Complex – This multi-faceted shine styler goes the distance with a multitude of benefits ranging from thermal protectant and shimmer complex to moisturizer, anti-frizz protectant and volumizer.
• Sebastian Professional Light Shampoo & Conditioner:
  • Weightless Shine Shampoo For Normal to Fine Hair – Combination of three cleansing actives purify and remove build-up.
  • Weightless Shine Conditioner For Normal to Fine Hair – Balanced levels of fatty alcohols and guar-based polymers protect and provide manageability.

For more information and to find a salon near you, please visit www.sebastianprofessional.com. Or to see Charlotte Ronson behind-the-scenes and at Fashion Week, check out www.SebastianProfessional.com/Charlotte.